Mike Egan: President
Email Mike - mike@pmpsales.com
Michael J. Egan is a 30-year veteran of the furniture sales promotion business. He is recognized as one of the nation's leading retail industry consultants, and has personally worked with more than 1,000 stores to address a complex array of strategic, financial, and merchandising issues and challenges.
Mike is Profit Management Promotion's senior advisor and works directly with clients on all aspects of project planning and implementation. Moreover, he is responsible for setting the strategic direction of the firm and is also involved in identifying and establishing business alliances that further PMP's capabilities and service offerings.
Mike began his career as a buyer for Gimbel Brothers in New York and later worked for 10 years with a promotion company. In 1985, he founded PMP in order to deliver a broader and more customized array of sales promotion services to retailers.During the course of his career, Mike has developed a strong professional orientation to helping retailers succeed in an ever-challenging competitive environment. Under his stewardship, PMP has grown to become a respected advisor to the home furnishings industry. The firm is an acknowledged pioneer of innovative techniques and best-practices to help furniture retailers raise capital or liquidate under-performing stores. Mike's experience and personal commitment have enabled him to continually expand PMP's scope of services and, in turn, develop long-term relationships with a multitude of well-known national and regional clients.
Mike is an active member of prominent industry trade groups and has conducted seminars sponsored by such organizations as the National Home Furnishings Association (NHFA) and the International Home Furnishings Representatives Association (IHFRA).
Mike holds a degree in Business Management from the University of Notre Dame.
Hector Mustafa: VP of Operations
Email Hector - hector@pmpsales.com
Hector Mustafa brings more than 20 years of retail and furniture industry experience to his position as vice president of operations. He applies his expertise in merchandising and vendor relations on all PMP engagements. Specifically, he works closely with clients to devise merchandising strategies for sales promotion events, address financing issues and requirements, and assemble sales management and store personnel teams that are tailored to each specific project.
Hector held a number of notable positions in furniture retailing before joining PMP. He began his career as sales manager for Value City Furniture in New Jersey, where he was responsible for all day-to-day operations of the multimillion-dollar eight-store chain and where he worked closely with the company's advertising and merchandising departments to implement a company-wide sales management training program.
Subsequently, Hector served as an independent sales representative and consultant for several major furniture companies in Pennsylvania, New York, and New Jersey. In this role, he coordinated sales, merchandising, training, and distribution logistics for such major retailers as Levitz, Macy's, and Raymour and Flanigan.
Hector was also the owner of Elegant Imports Fine Furniture, which had retail locations in New York and New Jersey. Interestingly, Hector worked successfully with PMP in liquidating his stores - forging a relationship that ultimately led to his appointment as a member of PMP's senior management team.
Hector is active in numerous industry trade groups including the National Home Furnishings Association, the International Home Furnishings Representatives Association, and several regional professional groups serving the industry.
He holds degrees in Marketing and Computer Science from Brookdale Community College in New Jersey.
Ron Cooper: Director of Sales and Marketing
Email Ron - ron@pmpsales.com
Ron Cooper has more than 25 years' experience as a retail store owner and marketer of bedding and home furnishings products. He is responsible for overseeing all aspects of PMP's business development program, as well as ongoing customer relationship management. His activities include coordinating the firm's involvement in industry trade shows and special events - as well as advancing the firm's thought-leadership initiatives via seminars, public relations, and other forms of market outreach.
Ron began his career as sales manager for Royal Waterbeds in Irvington, NJ.
In this role he was responsible for establishing waterbed departments in specialty sleep shops, while coordinating all aspects of product distribution, inventory control, and customer service. He also designed a comprehensive turn-key program offering for waterbed sales that was marketed to traditional retail bedding outlets.
Following this position, Ron replicated the turnkey business model in forming his own company, Flotation Design. He forged new contractual relationships with vendors that had been affiliated with the now-defunct Royal Waterbeds brand and steadily grew Flotation Design over a seven-year period. From 1997 to 2004, Ron operated Big's Bedrooms in Yonkers - a youth-bedroom store that became recognized as one of the industry's leading outlets in terms of in-store design and revenues per square foot.
Ron actively participates in all major national and regional trade events attended by home furnishings industry professionals. He and his colleagues at PMP are members of the National Home Furnishings Association, the International Home Furnishings Representatives Association, and multiple regional groups serving the home furnishings market.
Ron is on the Board of Directors at the Greater New York Home Furnishings Association and holds a degree in Business Management from Pace University in New York.
Bruce Ketcham: Southeast Regional Manager
Email Bruce - target="_blank">bruce@pmpsales.com
Ketcham has held a number of senior management positions with home furnishings retailers. He has also managed his own retail businesses and an advisory services firm. Notably, he has experience in designing strategic partnership programs for retailers, as well as creating and implementing retail sales training seminars.
Prior to joining PMP, Ketcham was the national vice president of sales and marketing for French Heritage. He also held director- and manager-level positions with such enterprises as Century Furniture Industries and Hickory White – where his leadership efforts helped generate a a 42 percent increase in annual sales. Ketcham was also affiliated with such retailers as Hickory Chair and the Simmons Company.
Ketcham is certified as a home furnishings retail representative by the IHFRA, and holds a bachelor’s degree from Colgate University.
Bruce actively participates in the national major trade events attended by home furnishings industry professionals. He and his colleagues at PMP are members of the National Home Furnishings Association, the International Home Furnishings Representatives Association, and multiple regional groups serving the home furnishings market.
Barry Gevertz: Western Regional Manager
Email Barry - barry@pmpsales.com
Barry Gevertz has more than 30 years' experience in baby and kids furniture retail.
Barry began his career as a Certified Public Accountant until he joined the family business and grew it into the best known baby and kids superstore in the San Francisco Bay Area. Following this venture, Barry opened several other baby and teen furniture stores and created an online store for youth furniture as well.
Barry actively participates in the Western major trade events attended by home furnishings industry professionals. He and his colleagues at PMP are members of the National Home Furnishings Association, the International Home Furnishings Representatives Association, and multiple regional groups serving the home furnishings market.
Barry holds a Bachelors of Science degree in Accounting from San Diego State University.
Office Staff:
info@pmpsales.com
PMP's office staff is available to assist you during your promotion. We are open Monday through Friday 9am-3:30pm and enjoy helping you find solutions. We work diligently to ensure the smooth execution of your high impact promotion.
Store Personnel
We are proud of the caliber of people associated with PMP. We provide a temporary in-store manager who has many years of furniture experience and is responsible for the day to day operations of the sale. Our managers are seasoned veterans, strongly motivated, who coordinate the functions of advertising, merchandising, store display, delivery, financial and most importantly they are sales managers and strong closers. Their job is key and we provide the very best.
PMP has sales people who are available as independent contractors and work on a straight commission basis. The sales people selected to work in your sale are picked because they are best suited to work in your particular store. Our sales people are experienced and professional.
PMP conducts an analysis of your office and delivery operations prior to the start of the sale to determine if these areas need extra personnel in order to handle the anticipated increased volume. We make appropriate recommendations to assist you in locating reliable and competent temporary help.